Guest: Kirk Drake CEO of CU 2.0

CU 2.0’s Kirk Drake and MBFS’s Mark Ritter figure out what is wrong in today’s world and how they can fix it asap! This is round robin and unscripted so you don’t know what will go on in today’s episode.


  • [01:30] Kirk’s origin story and what he’s up to today. 
  • [06:00] Kirk and Mark discuss CEO transitions. 
  • [13:00] Increasing members and deposits. 
  • [22:00] Kirk’s west coast perspective on the Marijuana banking industry.


  • Successful CEO transitions happen when companies have a slow transition involving working together before changing over completely. 
  • Building a strong team culture and dynamic is key in successfully moving a company forward. 
  • Credit Unions may need to change in order to better serve their members and adjust and grow with them as needs and trends change.


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Kirk Drake is a lifelong entrepreneur, author, and founder of CU 2.0. His entrepreneurship focuses on connecting the innovation of fintechs with the mission of credit unions. He has built 8 successful businesses, including CU Wallet, the CUSO Ongoing Operations, CU 2.0, and now Painted Hills.

Mark Ritter is the CEO of MBFS and an expert in credit unions and business lending. His primary role at MBFS is overseeing the strategy of helping credit unions assist members with business needs and consulting with credit unions on planning the delivery of services to their membership.

Mark Ritter Website

Mark Ritter on LinkedIn


“If I want to build something of sustainable value, I can’t be all that focused on short-term fixes and getting it to the next level. I really have to be building culture, strategy, team, and those people who are gonna carry this torch forward.”

Kirk Drake

“If you’re focused on ‘what are the indications that the transition is ready and it’s time to move this on’, versus ‘we’re picking this arbitrary date in time and rip off the bandaid’, you know exactly when we originally planned.”

Kirk Drake